If you are trying to sell your jewelry products online, the best way to do this is know what you are selling. The better you know the jewelry you are selling, the more trust and confidence you will build with your customers. Always present your items as accurately as possible.
Don’t spend a lot of money purchasing cheap costume jewelry. Costume jewelry does sell in more designs and cost significantly less than fine jewelry. Yet, over the course of a few months or years, costume jewelry loses its color which causes the cheap metal to show through underneath. Invest in one or two pieces of fine jewelry that are sure to last a lifetime.
When buying gold, be sure that your receipt is clearly marked with the karat weight, as well as the manufacturer. These are things you need to know in case you later want to appraise or sell the piece, or perhaps have it re-sized. The information included is also necessary for any returns processes you may have to go through.
Make sure that the gold on the piece of jewelry you are buying is real. Many jewelers try to sell fake gold as real gold, and you do not want to pay good money for fake gold. To tell if it is real, use a magnet. Real gold does not stick to a magnet, so if it does stick, then it is fake.
If you are going to sell jewelry online, make sure you describe your products with a lot of details. Add as many pictures as possible, but do not use pictures to replace a good text. Be very careful of the vocabulary you use, especially when it comes to materials and colors.
When you sell jewelry online, write a few paragraphs about who you are and your background. When people walk into your store, introduce yourself. Do not go into details, but have people feel as if they know you and can trust you. You should emphasis your experience in jewelry and perhaps even show some of your past creations.
If you are passionate about wearing and selling jewelry but lack the time or materials to make your own, many companies offer opportunities to sell their rings, necklaces, and bracelets in an Avon-inspired business arrangement. Authorized representatives, with marketing help from the parent company, build clientele and sell pieces for a percentage of the selling price.
If you’re hard-pressed for cash and wish to sell your gold jewelry, avoid those TV companies. You’re better off going to a pawn broker. They will pay you full price for melt and won’t be too concerned with making money off of you. It’s very ironic that a pawn broker would give you the better deal, but it’s true.
